Every year, art lovers descend on the small, Western Catskills town of Franklin for the visual and sensory feast that is the Stagecoach Run Art Festival. In 2019, our informal count showed five hundred visitors at one venue alone. And there are more than twenty venues!
In 2019, sixty two artists displayed their work in venues from the Village of Delhi, through Treadwell, and into the Village of Franklin. Our event got local press coverage in The Daily Star, The Reporter, Chronogram and on NewYorkUpstate.com.
Stagecoach Run Art Festival even won a regional Tourism Award!
Three weeks of advertising in regional newspapers reached an estimated 40,000 people, and a week of radio spots broadcasting from Oneonta into the Hudson Valley and the Berkshires reached many more, including on our upstate NPR affiliates.
We know how to maximize social media, too. Our new Instagram account has over 450 followers and the event’s Facebook following stands solid at nearly 800. A total of 4000 event maps and 200 road signs were distributed across the region. All of this resulted in the event’s largest crowd ever. Our programs and maps prominently feature the names of our sponsors.
This event is a true grassroots, community-sponsored festival. A small group of dedicated volunteers does it all, some of them with expertise in design, social media, and press outreach.
But NONE of it could happen if it weren’t for the financial help that our community partners and sponsors provide.
Roughly half of the Festival’s $5000 cost is raised through our network of donors. Money raised from sponsors, and from entry fees for artists, goes entirely back into the event fund for the following year. The Stagecoach Run is a lean machine. Your contribution makes a difference!
If you’ve given before, thank you! We hope you’ll consider doing so again. This year promises to be better than ever!
If you’re considering becoming a sponsor for the first time, you’ll be joining a distinguished group of individuals, businesses and business leaders who help make magic happen again.